Can you sell when you’re on holiday break? Of course, but dragging out your laptop and taking calls from the a vacation spot is sure to annoy your family.
Michael Klausner
Michael has over 25 years of marketing experience. His career has encompassed all aspects of marketing from strategy to branding to communications. He has played roles on both the agency and client sides of the business, has worked on both the domestic and international level, and is well-versed with all levels of brands from large global corporations to bootstrapped startups.
Recent Posts
When it comes to designing or re-designing a website, it can be easy to get hung up on the aesthetics. "That shade of blue just doesn't look right .... Wouldn't it be cool to have the logo on the right side of the screen? .... How about we put a giant animated GIF in the middle of the page?"
When you want a cake, you have a few options: You could take the easy way out and go to the bakery. Or, you could make one from scratch.
Getting a website up and running isn't nearly as difficult as it once was. Optimizing the design of that website for improved user experience (UX), on the other hand, continues to be something that marketers struggle with.