---
title: Screaming Garlic Blog | advertising (3)
description: advertising | Latest Marketing Ideas and Updates from Screaming Garlic, Inc. (3)
---
[](http://www.screaminggarlic.com/)
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# Screaming Garlic Idea Library
[](https://blog.screaminggarlic.com/extending-your-brand-on-the-cheap)
## [Brand Extension on a Budget](https://blog.screaminggarlic.com/extending-your-brand-on-the-cheap)
Our client is a 45 year-old fitness equipment manufacturer that still makes their products in the USA. They produce a high-quality, well-regarded line of workout machines, but chances are you never heard of them.
March 06, 2015 [Michael Klausner](https://blog.screaminggarlic.com/author/michael-klausner)
Michael Klausner
[advertising](https://blog.screaminggarlic.com/topic/advertising)
[design](https://blog.screaminggarlic.com/topic/design)
[](https://blog.screaminggarlic.com/marketing-magic-according-google/)
## [What Marketing and Magic is According to Google](https://blog.screaminggarlic.com/marketing-magic-according-google/)
According to Lorraine Twohill, senior vice president of global marketing at Google, marketing is about knowing the user and knowing the magic.
February 10, 2015 [michael\_k](https://blog.screaminggarlic.com/author/michael_k)
michael\_k
[advertising](https://blog.screaminggarlic.com/topic/advertising)
[](https://blog.screaminggarlic.com/the-peer-to-peer-economy/)
## [The Peer-to-Peer Economy](https://blog.screaminggarlic.com/the-peer-to-peer-economy/)
Interesting article in the [NYTs Opinion](http://www.nytimes.com/2014/07/01/opinion/david-brooks-the-evolution-of-trust.html?ref=opinion&_r=0http://) section today about how we as a society have evolved around issues of trust to form a true peer-to-peer economy.
July 01, 2014 [Nate Brochin](https://blog.screaminggarlic.com/author/nate-brochin)
Nate Brochin
[advertising](https://blog.screaminggarlic.com/topic/advertising)
[](https://blog.screaminggarlic.com/paid-search-results-vs-organic-ftc-steps-in/)
## [Paid vs. Organic Search - FTC steps in](https://blog.screaminggarlic.com/paid-search-results-vs-organic-ftc-steps-in/)
The Federal Trade Commission has recently issued updated guidance to 24 web-search companies instructing them to more clearly distinguish ad-driven results from natural ones, using visual cues like color-shading that displays consistently on multiple devices (including mobile devices), as well as borders and labels.
June 27, 2014 [Michael Klausner](https://blog.screaminggarlic.com/author/michael-klausner)
Michael Klausner
[paid search](https://blog.screaminggarlic.com/topic/paid-search)
[advertising](https://blog.screaminggarlic.com/topic/advertising)
[Previous](https://blog.screaminggarlic.com/topic/advertising/page/2) [Next](https://blog.screaminggarlic.com/topic/advertising/page/4)
[](https://cta-redirect.hubspot.com/cta/redirect/2174512/91531096-c935-4eda-b29a-8ff59c140e18)
### Categories
- [advertising (23)](https://blog.screaminggarlic.com/topic/advertising)
- [SEO (18)](https://blog.screaminggarlic.com/topic/seo)
- [inbound (13)](https://blog.screaminggarlic.com/topic/inbound)
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- [social media (12)](https://blog.screaminggarlic.com/topic/social-media)
- [web design (12)](https://blog.screaminggarlic.com/topic/web-design)
- [Growth Driven Design (11)](https://blog.screaminggarlic.com/topic/growth-driven-design)
- [branding (11)](https://blog.screaminggarlic.com/topic/branding)
- [lead generation (10)](https://blog.screaminggarlic.com/topic/lead-generation)
- [content marketing (8)](https://blog.screaminggarlic.com/topic/content-marketing)
- [email marketing (7)](https://blog.screaminggarlic.com/topic/email-marketing)
- [market research (7)](https://blog.screaminggarlic.com/topic/market-research-2)
- [blogging (6)](https://blog.screaminggarlic.com/topic/blogging)
- [digital (6)](https://blog.screaminggarlic.com/topic/digital)
- [design (5)](https://blog.screaminggarlic.com/topic/design)
- [productivity (5)](https://blog.screaminggarlic.com/topic/productivity)
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- [privacy (4)](https://blog.screaminggarlic.com/topic/privacy)
- [Facebook (3)](https://blog.screaminggarlic.com/topic/facebook)
- [Inboud Marketing (3)](https://blog.screaminggarlic.com/topic/inboud-marketing)
- [Inbound Marketing (3)](https://blog.screaminggarlic.com/topic/inbound-marketing)
- [UI/UX (3)](https://blog.screaminggarlic.com/topic/ui-ux)
- [miscellaneous (3)](https://blog.screaminggarlic.com/topic/miscellaneous)
- [public relations (3)](https://blog.screaminggarlic.com/topic/public-relations)
- [Awards (2)](https://blog.screaminggarlic.com/topic/awards)
- [Instagram (2)](https://blog.screaminggarlic.com/topic/instagram)
- [growth agency (2)](https://blog.screaminggarlic.com/topic/growth-agency)
- [paid search (2)](https://blog.screaminggarlic.com/topic/paid-search)
- [sponsorship (2)](https://blog.screaminggarlic.com/topic/sponsorship)
- [AdWords (1)](https://blog.screaminggarlic.com/topic/adwords)
- [direct marketing (1)](https://blog.screaminggarlic.com/topic/direct-marketing)
- [mobile marketing (1)](https://blog.screaminggarlic.com/topic/mobile-marketing)
- [product marketing (1)](https://blog.screaminggarlic.com/topic/product-marketing)
- [security (1)](https://blog.screaminggarlic.com/topic/security)
- [thanksgiving (1)](https://blog.screaminggarlic.com/topic/thanksgiving)
Screaming Garlic
We combine our agency and start-up marketing knowledge and savvy and make it accessible to you – no matter what size company – in a data-focused and customized approach that drives tangible results.
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