His clients included American Airlines, Ford, IBM, Xerox and Gillette. His brochures for the National Park Service are still used. Bloomingdale’s, Saks Fifth Avenue and Barneys all gave out Vignelli-designed shopping bags in the 1970s. He designed the signs for the New York and Washington subways and suggested the name Metro for the Washington system.
Michael Klausner
Michael has over 25 years of marketing experience. His career has encompassed all aspects of marketing from strategy to branding to communications. He has played roles on both the agency and client sides of the business, has worked on both the domestic and international level, and is well-versed with all levels of brands from large global corporations to bootstrapped startups.
Recent Posts
When your own PR/Marketing firm is using a portion of your monthly retainer to spam the inbox of journalists, it's probably time to re-think your strategy.
One year ago we started with our high-end fitness client, Landice. At the time, they faced a challenge that could have sunk most other companies. Fortunately, Landice recognized the inefficiency and had the desire to fix it.
This article really hits the nail on the head regarding the value of the new SEO model. If you have fresh, well written, relevant and ORIGINAL content, ultimately you will get noticed .... in summary, it's the content (and the keywords) stupid.