--- title: Screaming Garlic Blog | Michael Klausner (17) description: Michael has over 25 years of marketing experience. His career has encompassed all aspects of marketing from strategy to branding to communications. He has played roles on both the agency and client sides of the business, has worked on both the domestic and international level, and is well-versed with all levels of brands from large global corporations to bootstrapped startups. (17) --- [![Screaming Garlic, LLC](https://blog.screaminggarlic.com/hubfs/sg-logo-100h.png)](http://www.screaminggarlic.com/) - [About Us](https://www.screaminggarlic.com/about-us/) - [SG Solutions](https://www.screaminggarlic.com/screaming-garlic-solutions) - [Growth Driven Design](https://www.screaminggarlic.com/growth-driven-design/) - [Inbound Marketing](https://www.screaminggarlic.com/inbound-marketing/) - [SG Client Work](http://www.screaminggarlic.com/sg-portfolio/) - [Landice Case Study](https://www.screaminggarlic.com/landice-partnership/) - [Vein Institute of NJ](https://www.screaminggarlic.com/vinj-partnership/) - [Screaming Garlic Blog](https://blog.screaminggarlic.com) - [Contact Us](https://blog.screaminggarlic.com/free-consultation-with-screaming-garlic) # Screaming Garlic Idea Library ## Michael Klausner   ![](https://blog.screaminggarlic.com/hubfs/images/MK_2016_small.jpg) Michael has over 25 years of marketing experience. His career has encompassed all aspects of marketing from strategy to branding to communications. He has played roles on both the agency and client sides of the business, has worked on both the domestic and international level, and is well-versed with all levels of brands from large global corporations to bootstrapped startups. ### Recent Posts [![](https://blog.screaminggarlic.com/hubfs/blog-images-01/self_marketing.jpg)](https://blog.screaminggarlic.com/are-you-just-marketing-to-yourself) ## [Are You Just Marketing to Yourself?](https://blog.screaminggarlic.com/are-you-just-marketing-to-yourself) One mistake we've seen many of our clients make is to spend too much time and money marketing to themselves. What does this really mean? Sometimes, we all operate in an echo chamber. Businesses get caught up worrying what others are doing in their industry rather than thinking about why they are in their space in the first place - which is to serve their customers. July 07, 2016 [Michael Klausner](https://blog.screaminggarlic.com/author/michael-klausner) Michael Klausner [market research](https://blog.screaminggarlic.com/topic/market-research-2) [advertising](https://blog.screaminggarlic.com/topic/advertising) [![](https://blog.screaminggarlic.com/hubfs/blog-images-01/Screen_Shot_2016-07-06_at_12.05.48_PM.png)](https://blog.screaminggarlic.com/hey-its-summer-and-its-new-jersey) ## [Hey, It's Summer and It's New Jersey](https://blog.screaminggarlic.com/hey-its-summer-and-its-new-jersey) We interrupt our usually scheduled blog posts about all things digital marketing in NJ with this reminder --  it is summer! And summer doesn't last long around here, so get out and enjoy it. July 06, 2016 [Michael Klausner](https://blog.screaminggarlic.com/author/michael-klausner) Michael Klausner [miscellaneous](https://blog.screaminggarlic.com/topic/miscellaneous) [![](https://blog.screaminggarlic.com/hubfs/blog-images-02/scrolling-v-paging.jpg)](https://blog.screaminggarlic.com/scrolling-vs.-paging-which-design-technique-is-best-for-you-in-a-digital-world) ## [Scrolling vs. Paging: Which Design Technique is Best for You in a Digital World?](https://blog.screaminggarlic.com/scrolling-vs.-paging-which-design-technique-is-best-for-you-in-a-digital-world) When it comes to digital design these days, you need to think about the end user, how they will access the information you want them to see, and how much information you want to share. July 05, 2016 [Michael Klausner](https://blog.screaminggarlic.com/author/michael-klausner) Michael Klausner [web design](https://blog.screaminggarlic.com/topic/web-design) [UI/UX](https://blog.screaminggarlic.com/topic/ui-ux) [![](https://blog.screaminggarlic.com/hubfs/blog-images-02/JERSEY-1st-landice.jpg)](https://blog.screaminggarlic.com/screaming-garlic-wins-first-place-nj-ad-award-at-48th-awards-dinner) ## [SCREAMING GARLIC wins 1st place at NJ AD Club awards dinner](https://blog.screaminggarlic.com/screaming-garlic-wins-first-place-nj-ad-award-at-48th-awards-dinner) We at Screaming Garlic are so proud to announce that our local Millburn, NJ digital marketing, advertising and branding firm won first place for copywriting and design at the 48th Annual Jersey Awards held in Cedar Grove, NJ on June 8, 2016. June 09, 2016 [Michael Klausner](https://blog.screaminggarlic.com/author/michael-klausner) Michael Klausner [Awards](https://blog.screaminggarlic.com/topic/awards) [Previous](https://blog.screaminggarlic.com/author/michael-klausner/page/16) [Next](https://blog.screaminggarlic.com/author/michael-klausner/page/18) [![sign up for the Screaming Garlic blog](https://no-cache.hubspot.com/cta/default/2174512/91531096-c935-4eda-b29a-8ff59c140e18.png)](https://cta-redirect.hubspot.com/cta/redirect/2174512/91531096-c935-4eda-b29a-8ff59c140e18) ### Categories - [advertising (23)](https://blog.screaminggarlic.com/topic/advertising) - [SEO (18)](https://blog.screaminggarlic.com/topic/seo) - [inbound (13)](https://blog.screaminggarlic.com/topic/inbound) - [Marketing Services (12)](https://blog.screaminggarlic.com/topic/marketing-services) - [social media (12)](https://blog.screaminggarlic.com/topic/social-media) - [web design (12)](https://blog.screaminggarlic.com/topic/web-design) - [Growth Driven Design (11)](https://blog.screaminggarlic.com/topic/growth-driven-design) - [branding (11)](https://blog.screaminggarlic.com/topic/branding) - [lead generation (10)](https://blog.screaminggarlic.com/topic/lead-generation) - [content marketing (8)](https://blog.screaminggarlic.com/topic/content-marketing) - [email marketing (7)](https://blog.screaminggarlic.com/topic/email-marketing) - [market research (7)](https://blog.screaminggarlic.com/topic/market-research-2) - [blogging (6)](https://blog.screaminggarlic.com/topic/blogging) - [digital (6)](https://blog.screaminggarlic.com/topic/digital) - [design (5)](https://blog.screaminggarlic.com/topic/design) - [productivity (5)](https://blog.screaminggarlic.com/topic/productivity) - [food & beverage (4)](https://blog.screaminggarlic.com/topic/food-beverage) - [privacy (4)](https://blog.screaminggarlic.com/topic/privacy) - [Facebook (3)](https://blog.screaminggarlic.com/topic/facebook) - [Inboud Marketing (3)](https://blog.screaminggarlic.com/topic/inboud-marketing) - [Inbound Marketing (3)](https://blog.screaminggarlic.com/topic/inbound-marketing) - [UI/UX (3)](https://blog.screaminggarlic.com/topic/ui-ux) - [miscellaneous (3)](https://blog.screaminggarlic.com/topic/miscellaneous) - [public relations (3)](https://blog.screaminggarlic.com/topic/public-relations) - [Awards (2)](https://blog.screaminggarlic.com/topic/awards) - [Instagram (2)](https://blog.screaminggarlic.com/topic/instagram) - [growth agency (2)](https://blog.screaminggarlic.com/topic/growth-agency) - [paid search (2)](https://blog.screaminggarlic.com/topic/paid-search) - [sponsorship (2)](https://blog.screaminggarlic.com/topic/sponsorship) - [AdWords (1)](https://blog.screaminggarlic.com/topic/adwords) - [direct marketing (1)](https://blog.screaminggarlic.com/topic/direct-marketing) - [mobile marketing (1)](https://blog.screaminggarlic.com/topic/mobile-marketing) - [product marketing (1)](https://blog.screaminggarlic.com/topic/product-marketing) - [security (1)](https://blog.screaminggarlic.com/topic/security) - [thanksgiving (1)](https://blog.screaminggarlic.com/topic/thanksgiving) ![SG Studio](http://dev-screaming-garlic.pantheonsite.io/wp-content/uploads/2016/09/home-screen-sg-studio.jpg "Screaming Garlic Studio") Screaming Garlic We combine our agency and start-up marketing knowledge and savvy and make it accessible to you – no matter what size company – in a data-focused and customized approach that drives tangible results. 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