As an award-winning marketing services company, we don’t typically tell you that we use tricks to get the job done. We like to say that we use a lot of market research and experience. But the ugly truth is … can you handle the truth? ... well, the truth is marketing tricks work and you need to be using them.
Do things feel slow during the summer? Did you know that after Christmas, summer is the time of the year when consumers spend the most? Holidays, children off school, summer discounts combined with the hot weather and generally more positive outlook on things, makes us open our pockets a little wider.
Many marketing companies talk a fine game. They list prestigious brands they’ve worked for and emphasize their creative endeavors… but they miss what really matters to their prospective partners.
It’s no secret that marketing strategies and their budgets are being steered towards all things digital. There’s good reason for this. Digital marketing allows businesses of all sizes to hyper-target their audience, track important KPI’s and prove ROI.